About the Pima Cultural Plan

Goals

• Southern Arizona's unique arts, culture, nature and heritage resources are strengthened, enhancing sense of place
• Resources identified to assure a sustainable creative industry/cultural economy.
• Creative people are attracted to stay in and/or move to Tucson and can find meaningful jobs.
• The Culture, Nature and Heritage sector is fully integrated into the economic development agenda.
• The Culture, Nature and Heritage sector is recognized as vital to the future of the region's prosperity.
• Nurturing creativity, protecting and passing on traditions, preserving the community's heritage and protecting and conserving the environment are values that are fully integrated into all segments of Tucson's development and strategic planning.
• A sustainable local culture, nature and heritage business development plan is in place and resources identified to implement it.
• The creative economy is strengthened through the generation of new jobs, new markets & audiences.
• A cultural tourism plan is developed and culture, nature and heritage tourism is stimulated.